FARFETCH Customer Story: Driving Global Luxury Fashion Innovation with Microsoft Technology
Farfetch is a leading global platform that connects shoppers in over 190 countries and 1,400 brands. As the market needs and customer demands were changing, they decided to adopt new technologies, such as Microsoft tools, such as Dynamics 365 and AI to match those demands.
They have started first with cloud migration and then expanded to security, ERP, and AI features to become a market leader in the luxury e-commerce space. They have collaborated with Micrsoft at an early stage due to many data centers, and too much to manage, being a company with a global presence.
After the Azure migration, they thrived in a cloud environment. They loved Microsoft’s dynamicity and proneness to evolve. Once the Azure migration was done, they embraced Microsoft Dynamics 365 to become a global marketplace for luxury brands.
To know more about their journey of adaptation to Microsoft, download the case study.